The vendor required to provide ticketing solution that integrates all current ticketing technologies and distribution avenues and allows for growth in the future as new technologies emerge.
- Ticketing
• Detail both single and season ticket processes, including, but not limited to: mobile ticketing (apps and technology), selling of tickets, handling of payments, use of digital wallets, (apple pay, google pay, etc.), renewal procedures, exchanges (single and season), refunds, purchaser accounts, methods to track complimentary tickets, event setup and modification (including seating manifests, ticket types, ticket layout, etc.), group sales, season tickets, renewals and rollovers, etc.
• The use and functionality of a single integrated database for the all-aforementioned ticket processes.
• Describe reporting in detail, including daily summary reports and how reporting works for secondary box offices, promoters and other.
• Printing, reprinting and batch printing, holds and held seats, payments of quick sales and on accounts, methods of ticket delivery, variable price options, etc. describe, in detail, the system’s security.
• Detail both single and season ticket processes, including, but not limited to online renewal procedures for season tickets, ability or functionality to reseat and upgrade subscribers, online account access, online ticket exchange program(s), including description of ability to return, resale, reprinted and cancelled without the entire subscription and package being affected, ability to prepay concessions and parking at the authority’s center garage, purchasing group tickets online, printing of invoices, etc.
• Pre-sales are managed with your system.
• In cases where pre-sales event tickets are sold on a ticket system other than yours, explain how the seat inventory is controlled, managed, and reported.
• Elaborate on how the pre-sale of tickets through a ticket system other than your own will be integrated into the access control system you install as part of your solution at the center.
• The ability of the system to support and enhance the activities of the center group sales office with regard to discounting options, development of “super groups”, resources available for group leader self-service options, and any other unique qualities of the system with regard to these operations.
• Ability to provide “stored valued tickets” A.K.A “loaded tickets” at venue pos systems.
• The system handles VIP packages and the reporting functionality available to the center to accurately account for the base price vs the uplift of the VIP revenue.
• The system handles the building of platinum seats and the reporting functionality available to the center to accurately account for the base price vs the uplift of the platinum revenue.
• The system can provide for sales of linked services, e.g., food and beverage and concession offerings and parking.
• The authority now owns the center garage; please incorporate any platforms that would allow for VIP parking or any other ancillary revenue opportunities.
• The ticketing solution to be capable of providing the following for the center and its tenants: allowing proprietary or third party gift cards that can be redeemed at the venue box office, online or via telephone; the flexibility for multiple private label pages; and the ability to print their own season and group tickets.
- Marketing
• The ticketing solution would be able to assist with marketing events at the center, including but not limited to, database marketing, email marketing solution (“CMR” capabilities, direct mail, pop, internet, and any other avenues.
• Elaborate on the integrated database marketing product that you will provide and the details and benefits of your solution.
• Outline all built-in marketing tools (google ads, paid social, email) that track conversions, let us segment audiences, and retarget fans in addition to welcome emails, abandoned cart reminders, post-event follow-ups, etc.
• The ticketing solution and database marketing platform will create center brand awareness in Springfield and throughout surrounding region.
• All communications with customers at all points of sale, including ticket transaction, information inquiry or any form of customer communication or advertising.
• The ability for the center exclusively to own all customer data, the ability to market and have exclusive rights to any and all customer communications - including the ticket vendor not sharing any of our customer data or information with third party relationships or any entities related to the ticket vendor.
• Ability to integrate a customer relationship manager (“CRM”) solution with your ticketing and marketing platform.
• Include examples of existing client platforms and solutions.
• Any marketing related opportunities and partnerships with credit card companies, apple pay, google pay, auto manufactures, i.e., Lexus or Mercedes, etc.
• Any chat box integration for sales and marketing, upsell or promotions.
• Any other marketing services and stated annual value that you may offer the center if selected for this contract.
- Website features
• Allow users to create an account and manage their ticket orders
• Be a responsive design, able to offer the same level of experience regardless of the device the customer is using
• Be able to sell tickets packages and assign a seat to those tickets when purchased online.
• Allow installation of analytics, i.e., google, so that the authority can track a user from an interaction with an online advertisement to the point of sale.
• Manage ticket sales via the internet.
• Provide a description of your organization’s philosophy on creating a “private label web site” for the center and if this will be consistent with the “look and feel” of the center website.
• Any fraud and security integration, anti-hacker technology and anti-virus programs to protect vendor’s on-line systems, to reduce theft, chargebacks, etc., as well as credit card systems to enhance security, (tap or dip).
• Any measures that your and technologies are employed to protect the security of online ticket purchasers who use credit or debit cards to purchase tickets.
- Contract Period/Term: 2 years
- Questions/Inquires Deadline: February 12, 2026
