The vendor required to provide strategic communications, community outreach, social media management, marketing services, and key messaging development on a task authorization basis.
1. Strategic communications planning
• Develop comprehensive communications strategies for county initiatives, services, and executive priorities.
• Provide strategic counsel and messaging plans for high-profile and sensitive issues, including guidance for elected officials and county leadership.
• Ensure communication strategies align with organizational goals, timelines, and public expectations.
2. Key messaging development
• Create messaging frameworks, talking points, FAQs, and response materials to support consistent and effective county communication.
• Tailor messaging by audience, platform, and purpose, ensuring accessibility and clarity across internal and external stakeholders.
3. Social media management and content creation
• Support county social media channels with original content, platform scheduling, monitoring, and community engagement.
• Enhance multimedia communications through photography, short-form video, reels, animations, and graphics that reflect county branding and tone.
• Increase consistency and reach across social media platforms while maintaining compliance with public record standards.
4. Community outreach and event support
• Assist with planning and executing county-hosted events, open houses, and community engagement efforts.
• Provide on-site communications staffing, materials, and public interface support for high-visibility events and initiatives.
5. Media relations and public engagement
• Draft and distribute press releases, media advisories, feature stories, and guest columns.
• Coordinate proactive outreach with media partners and serve as a liaison for coverage of county priorities.
• Provide media strategy and support for county spokespersons, including interview preparation and message alignment.
6. Graphic design and visual communications
• Design digital and print collateral such as flyers, posters, infographics, newsletters, advertisements, signage, and reports in accordance with county branding standards.
• Collaborate on visual storytelling that supports public education and campaign objectives.
7. Reporting and performance tracking
• Monitor, evaluate, and report on the performance of communications strategies, digital campaigns, and outreach efforts.
• Deliver analytics and recommendations to inform future messaging and improve audience engagement.
- Questions/Inquires Deadline: February 13, 2026
