The Vendor is required to provide to manage, sell, and maintain advertising and naming rights across designated agency assets.
- Exclusive advertising sales partner, responsible for maximizing revenue, ensuring brand alignment, and maintaining the highest quality standards across all placements.
- Manage advertising sales, production, installation, and maintenance for the following agency assets:
• Exterior Bus Advertising: kings and Kongs (space below the windows and between the wheels) across the fixed-route fleet.
• Interior Bus Cards: Interior placements within all agency fixed-route vehicles except those specifically excluded.
• Bus Shelters: Display advertising panels at the agency shelters.
• Digital Assets: Advertising on digital displays located at all NAVI stations and inside NAVI autonomous vehicles.
• Paratransit Vehicles: Exterior and/or interior advertising.
• Naming Rights: Solicitation and management of naming rights for select agency stations, facilities, and properties.
• Street Furniture: Potential to install street furniture such as benches near bus stops or existing shelters that would allow for advertising space.
- Develop and implement a comprehensive sales strategy that maximizes revenue potential across all advertising categories.
- Secure and document a minimum of $200,000 in annual media trade value for the agency to utilize at its discretion.
- Contract Period/Term: 5 years
- Pre-Proposal Meeting (Non-Mandatory) Date: February 3, 2026
- Questions/Inquires Deadline: February 6, 2026