Creative and Human Design Services

The Vendor is required to provide lead creative and design services that enable the Innovation team to develop and implement impactful design solutions. Leveraging relevant research and insights from both internal and external sources, the selected firm will deliver strategy-driven design experiences, actionable implementation plans, and stakeholder engagement solutions that advance our innovation initiatives and organizational transformation goals.
- Services, including but not limited to:
• Lead business transformation projects of all sizes with strategy-driven, human-centered design approaches.
• Assess innovations for market desirability, business viability, and technical feasibility.
• Evaluate and assess emerging technologies and their applications.
• Test, prototype, and simulate solutions.
• Execute project management, marketing and communications, and copywriting.
• Develop front-end and back-end websites with UI/UX design capabilities.
• Design graphics, user interfaces, and spatial experiences.
• Provide communications strategy development.
• Develop design systems and style guides for consistency across touchpoints.
• Create service blueprints and system-level design strategies.
• Design data visualizations for complex healthcare information.
• Apply iterative design methodologies.
• Integrate user experience and service design into physical spaces.
• Develop behavioral change design strategies and comprehensive end-to-end service design frameworks.

- Pre-Submittal Conference: January 26, 2026